From Strategy for AI

Your first AI hires.
Pipeline without the headcount.

Pipeline Crew is six specialists who build and run your outbound. They read your site, find named buyers with a reason to talk now, scout the companies you care about, sharpen your offer, and draft every message in your voice. You approve. They work.

Free during founding access · No card needed · First deliverable in about 15 minutes

The Pipeline Crew: gold chevron characters moving a pipeline forward
Who it's for
Built for people who sell with their own name.
ConsultantsCoachesFractional execsRecruitersBoutique agenciesAdvisors
If you work a pipeline, this crew makes that pipeline work for you.
The grind

It's 9pm and you're still writing cold outreach.

Custom outbound works. You've seen it work when it doesn't sound like AI. But between client work and everything else, the list never gets built, the follow-ups slip, and your LinkedIn still has a headline from 2019.

Hiring an SDR runs about $80k a year, plus months of ramp before the first meeting books. Doing it yourself costs your nights.

So mostly, it doesn't get done.

That's the gap the crew fills.

6
Specialists on your team from day one
~15 min
From signup to your first finished deliverable
100%
Of outbound messages approved by a human: you
$0
To run the full crew during founding access
See it work

Every run ends with something you can use.

No dashboards to learn. You type, the agent works, and the deliverable lands right in the conversation: a profile, a lead list, a LinkedIn makeover, drafts. Download it, or push it straight into BDR.ai.

  • Plain-English chat, a handful of confirmations
  • Deliverables render inline, ready to download
  • Verified leads push to BDR.ai with one approval
Run your first AI lead search, free
The Scout · lead hunt
Found 10 named leads in your market. Every one has a verified public profile and a reason to talk now. Here are the first three.
M. Alvarez · Partner, Ridge & Cole LLPOpening a second office
J. Chen · Managing Dir., Chen SearchHiring three recruiters
S. Patel · Principal, Patel CREAnnounced Fund II
VerifiedPush to BDR.ai →
Example run with sample names. Your leads come from your market, your profile, your triggers.
The crew

Six hires. One motion.

Each one does a job you'd otherwise do after hours. Together they run the whole outbound playbook, in order, without being told twice.

The Strategist
The foundation

Reads your website and builds your Outreach Profile: who you serve, what you sell, how you sound. Paste a few sent emails and it writes your email voice profile too. The one document every other hire works from.

The Scout
Lead hunter

Finds named people at named companies, each with a why-now trigger and a verified public profile. Less quantity, but more quality leads. No bought lists. No made-up names.

The Researcher
Company intel

Name a company and get the truth: how well they fit your ICP, what's happening there right now, and the verified buyers inside. Honest scores. A bad fit flagged early saves you a week of chasing.

The Stylist
LinkedIn makeover

Rewrites your headline, About, and featured items so the right people stop scrolling when they look you up.

The Rainmaker
Offer craft

Shapes an offer your market actually wants, plus lead magnet ideas that open doors instead of begging for meetings.

The Ghostwriter
Your voice

Drafts outreach and replies that sound like you on a good day, plus blog posts and LinkedIn posts. Every message waits in a queue for your yes.

The whole crew, one login.

They share one Outreach Profile, so you never repeat yourself. Tell the Strategist once; everyone else already knows.

Meet them
How it works

Drop your URL. Approve the agent's drafts. You stay in control as the human.

No forms, no setup wizard, no manual. Your first session is a short conversation that ends with a finished branded deliverable.

1

Drop your URL

The Strategist reads your site and asks a handful of yes or no questions. About fifteen minutes in, your Outreach Profile is done and saved.

2

The crew gets to work

The Scout hunts named leads with a reason to talk now. The Researcher scores any company you name and finds the buyers inside. The Rainmaker sharpens your offer. The Stylist fixes the LinkedIn profile those leads will check.

3

You stay the closer

The Ghostwriter drafts every message and reply in your voice. You read, tweak if you want, and approve. Nothing goes out without you.

The engine underneath

Your crew comes wired into BDR.ai.

Pipeline Crew is built in partnership with BDR.ai, the outreach platform that runs the sequences and carries the conversations. The crew does the thinking. BDR.ai does the legwork. You get one connected motion instead of six disconnected tools.

Pipeline CrewBDR.aiThe crew finds, verifies, and drafts. BDR.ai carries it to your prospects and brings the replies home.
More about BDR.ai →

Leads land ready to work

When the Scout verifies a lead, it goes straight into your BDR.ai account. No exports, no copy and paste, no list sitting in a drawer.

Replies come back to you

When a prospect answers, the reply shows up in your queue here. The Ghostwriter drafts the response in your voice, and you approve it.

LinkedIn stays safe

All LinkedIn activity runs through BDR.ai's own channels. Nothing touches or automates your personal account, so it stays clean.

Set up for you

The Strategy for AI and BDR.ai teams wire the connection to your account. You sign in and it's there. Nothing to configure.

Ground rules

AI that knows its place.

The crew is built to make you look good, not to go rogue with your name on it. Four rules, wired in. Not settings you have to find.

Suggest, don't send

Every outbound message needs your approval, one by one. The crew drafts. You decide.

No LinkedIn tricks

The crew never logs in as you and never automates LinkedIn. Outreach runs through BDR.ai's dedicated channels.

No made-up facts

Every lead comes with a real, verified profile. If the crew can't confirm something, it asks you instead of inventing.

Your data is yours

Profiles, leads, and drafts live in your account. Download any of it as JSON, CSV, or PDF whenever you want.

Pricing

Free while we're in founding access.

The full crew, no card required. When paid plans arrive, founding members hear first and keep first-in-line pricing.

Founding accessOpen now
$0while in founding access
  • All six specialists, fully unlocked
  • Outreach Profile built from your website
  • Named, verified leads with why-now triggers
  • LinkedIn makeover and offer deliverables
  • Outreach drafts and a reply queue in your voice
  • Download everything: JSON, CSV, PDF
Get started free
No card. No contract. Export your data any time.
GrowthComing later
$25per month, when it launches
  • Everything in Founding access
  • Higher lead volume
Founding members hear first
Do the math.
Your optionsWhat it costsThe catch
Hire an SDRAbout $80k a yearMonths of ramp, then they move on
Outbound agency$3k to $8k a monthSomeone else's voice on your name
Do it yourselfYour nightsSo mostly, it doesn't get done
Pipeline Crew$0 during founding accessYou still approve every send. That's the point.
Questions

Fair questions, straight answers.

Do I need to be technical?

No. If you can paste a website address and answer yes or no, you can run the crew. Each agent is a short guided conversation that ends in a finished deliverable.

Will it send anything on its own?

No. The crew drafts; you approve. Every single outbound message sits in a queue until you say yes to that specific message.

Does it log into my LinkedIn?

Never. The crew doesn't touch your LinkedIn login and doesn't automate LinkedIn. The Stylist gives you copy to paste in yourself, and outreach runs through BDR.ai's own channels.

What does it cost?

Nothing right now. Founding access is free with the full crew included. Paid plans come later, and founding members hear about them first, with first-in-line pricing.

Where does my data live?

In your account. Your Outreach Profile, your leads, and your drafts are yours, and you can download all of it any time as JSON, CSV, or PDF.

What do I need to get started?

A website URL and about fifteen minutes. That's enough for the Strategist to build your Outreach Profile and put the rest of the crew to work.

A note from the founder

I built Pipeline Crew because I kept watching great operators stall at the same wall. Brilliant at the work. Allergic to the chase. The crew doesn't replace you. It does the part you keep putting off, and it does it in your voice.

Try it while it's free. Tell me what's wrong with it. That's what founding access is for.

Brad Bush · Founder, Strategy for AI

The crew's ready. Are you?

Sign up, drop your URL, and watch your first deliverable land before your coffee cools. Free during founding access.